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Behavioural Intelligence For Sales & Service Teams

ProductFluency

Take two employees trained on the same launch, from the same deck. One can explain it clearly, handle an objection, and close. The other sat through the identical slides and freezes the moment a real customer asks a real question. That's not a training gap, it's a fluency one. Built by Mentza's conversational AI and behavioural intelligence toolkit, ProductFluency turns any brochure or deck into a coaching conversation, a practice simulator and a scored assessment, then proves who's actually fluent, for the employee and for the enterprise.

Philosophy

Knowing about a product isn't the same as being fluent in it.

Most product training stops at a briefing: a PPT is presented, a PDF is emailed, a quiz is taken once. None of that tells you whether an employee can actually explain the product to a real customer, handle an objection, or recover when they don't know the answer. Fluency is a different, more specific claim, and it's the one that shows up in front of a customer, not in a training log.

Interactive, Not Watched

Not a video, a presentation, or a brochure to skim, a two-way conversation the employee has to actually engage with, question by question.

Multilingual By Default

The same deck becomes a coaching conversation in any Indian language, no separate translation, script or re-recording needed.

Weeks Into Hours

What a trainer-led rollout takes weeks to complete happens in hours, for the whole team at once, not one batch at a time.

100% Trackable

Every session, every answer and every score is logged, so engagement and outcomes are visible, not assumed or self-reported.

Super Value For Money

A flat one-time setup and a small per-session charge, a fraction of the cost of a trainer-led rollout at any scale.

Live In 24 Hours, DIY

Upload the content yourself and a program is live within 24 hours, no implementation team or consulting engagement required.

How It Works

From a document to a certified, assessed employee.

Everything below runs off one thing the enterprise already has: the brochure, PPT or training document for the product.

Content Uploaded Interactive Coaching Roleplay Scored Assessment Employee + Enterprise Reports
Step I · Interactive Coaching

A PPT-led conversation, not a slide deck to click through.

The AI walks each employee through the product content, asking questions rather than just presenting slides, and doesn't move on until an answer is actually complete.

This uses a fictional product training deck, for a fitness ring called VYRA, purely to show the mechanism. Your own product content replaces it entirely.

Fictional Example · VYRA Ring

Coaching Session Walkthrough

Watch an employee get coached through VYRA's product basics, sensors, scores and hardware, straight from the uploaded training deck.

Step II · Role Play & Assessment

Practice on a simulated customer, scored against your own attributes.

Once coaching is complete, the employee roleplays against a simulated customer voice. Every response is transcribed and scored live against the assessment attributes the enterprise defined at setup.

Fictional Example · VYRA Ring

Sales Roleplay Walkthrough

Watch the same employee handle live objections, get scored on product accuracy, objection handling, tone and closing, and receive a session score.

Employee Report · Fictional

What the employee sees.

A single, plain-language report: where fluency is strong, where it isn't, and what the next simulation should focus on.

Aditi R. · Retail Associate, Store 14

VYRA Ring · Product Fluency Program · Session completed 3 days ago

8.4 Overall Product Fluency Score / 10
  • Understanding Customer Needs 9.0
  • Product Knowledge 7.5
  • Customer Relevant Pitch 8.5
  • Objection Handling 8.8
Enterprise Dashboard · Fictional

What the enterprise sees.

The same sessions, rolled up by team, store or region, so a training lead knows exactly where fluency is thin before it shows up as a lost sale or a service complaint.

VYRA Ring · Product Fluency Program

412 employees enrolled · Rollout week 3 of 4

LIVE
Coaching Completed
Assessment Completed
7.9Average Product Fluency Score
4Cohorts Tracked
CohortEnrolledCompletedAvg. Fluency
Retail North 8.2
Retail South 7.1
Contact Centre 8.0
Franchise Partners 6.8
Strongest · Understanding Customer Needs8.9
Weakest · Product Knowledge6.9
Get Started

Set up a program in one form.

Everything ProductFluency needs to build a coaching and assessment program for your team.

This is for demo purpose only.

What Are You Creating?
Select one or both: each generates its own session.
A PDF of the brochure, deck or training document the session should be built from.
Key Assessment Attributes

Pre-generated from the uploaded content (VYRA Ring Product Training). Edit any label, meaning or weight, or add your own.

Total Weight: 100%

This exact, editable list becomes the scoring rubric the AI uses in the simulator and the report, for this employee and every one after them.
List of employees to be enrolled in the training.
Or email these details directly to contact@mentza.com.
Deployment

Live in days, not a training-calendar quarter.

  1. Step 1

    Content Ingestion

    The uploaded brochure, PPT or document is structured into a coaching and assessment knowledge base. 1-2 days.

  2. Step 2

    Coaching Goes Live

    Employees complete their interactive coaching session at their own pace, on their own device.

  3. Step 3

    Simulation & Assessment

    Each employee practices and is scored against the assessment attributes defined at setup.

  4. Step 4

    Reports & Dashboard Live

    Employee reports and the enterprise dashboard update automatically as sessions complete.

Pricing

Simple, per-product, per-session.

One-Time Setup ₹5,000

Per product. Covers content ingestion and building the coaching and assessment knowledge base.

Per-Session Charge ₹250

Per employee, per completed coaching-and-assessment session.

Bespoke discounts are available for large-scale deployments, talk to us about your employee count and rollout timeline.

Ready to get started?

Set up your first ProductFluency program.

Write to us at contact@mentza.com with your product and rollout details, and we'll set up your first ProductFluency program.

Email Us